Sunday, June 25, 9:45 AM – 11:15 AM
From Home Economics to Home Equity – How Education Can Help Close the Chore Gap
Elizabeth Kinney, Communications guru at Procter & Gamble, will share about the new free curriculum, “Home Eq[uity]” at the most opportune setting – to a room full of educators and college students! And in time for the next school planning period!
Over the past several decades we’ve made exciting progress for women outside of the home, but inside of our homes we’re holding onto some habits that are holding women back. In 65% of homes across the US, the sole responsibility for household work still falls on women. At P&G, we believe that equality starts at home, which is why our Home Care brands like Dawn, Swiffer and Cascade are on a mission to promote equality at home by making household tasks easier to do – and easier to delegate. The latest step in this journey involved partnerships with Fair Play and educators to develop a free curriculum called “Home Eq[uity]” – which is designed to help teach kids how to create equal partnerships, own tasks and take part in caring for a home. This curriculum is meant to complement the existing, incredible efforts of the Family and Consumer Sciences community, so we’re thrilled to share more about it here, and spend time learning from you!
Speaker and Bio: Elizabeth Kinney (Procter & Gamble)